Amaro, meaning “bitter” in Italian, is a traditional herbal liqueur that originated in Italy. It is crafted by infusing a blend of herbs, roots, flowers, and citrus peels into a base spirit, resulting in a uniquely bittersweet and aromatic profile. With its deep history and artisanal production, Amaro has become a beloved staple in Italian culture and beyond.
The flavor profile of Amaro can vary widely depending on the ingredients and region of production. Common tasting notes include hints of citrus, mint, anise, clove, cinnamon, and earthy herbs, all balanced by a pleasant bitterness. Amaro is traditionally enjoyed as a digestif after a meal, but it’s also a popular ingredient in cocktails.
Amaro is versatile and can be enjoyed in a variety of ways. It’s traditionally served neat or over ice to highlight its complex flavors, though it also shines in cocktails. Whether you're sipping it before or after a meal, or mixing it into a classic cocktail, Amaro provides a rich, flavorful experience.
In addition to its complex flavor profile, Amaro is prized for its ability to aid digestion, making it a great choice for a post-meal drink. Its herbal ingredients, combined with a subtle sweetness and refreshing bitterness, offer a balance that both stimulates the palate and provides a sense of satisfaction.
Explore our Amaro collection and discover the vibrant world of this cherished herbal liqueur—perfect for anyone seeking a drink with depth, tradition, and versatility.